Paramount+ / Discovery+ Colorists Reveal:
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Your iPhone Pro has a pro video mode almost no one uses.

(The ones who do produce footage that looks like it came from a film set.)

Learn How

Your iPhone is making decisions you don't know about.

When you record with the standard camera, the phone locks in contrast, saturation, and color balance before the file is even saved. It looks good on screen β€” but those choices are permanent, baked in, irreversible.

Apple Log captures everything β€” shadow detail, highlight range, every gradation β€” without making a single decision for you. Professional filmmakers shoot this way for maximum control. The catch: Apple Log footage looks flat and gray on first view. That's the format doing its job. Without the right tool, it stays gray forever.

Filters don't fix the source material.

Most filter apps work on footage already processed by your iPhone β€” footage where the color decisions have already been made and the raw data is gone. Applying a filter on top isn't color grading. It's decoration. You're adding to something already compressed, not shaping something raw.

This is why those videos still look like iPhone videos with a filter on them. The problem isn't the app. It's the starting point.

THE SOLUTION?

Hollywood colorists use a tool called a LUT. It works exactly as well on your iPhone.

A LUT (Look Up Table) is a color transformation file. It tells the software: "Every pixel with this value β€” remap it to this." Frame by frame, pixel by pixel, with mathematical precision.

LUTs aren't a shortcut. They're the standard method for color grading in professional production β€” used on every major film and streaming series. Applied to Apple Log footage, a well-built LUT turns flat, neutral video into something with depth and visual consistency. In two clicks. No color grading knowledge required.

Same iPhone. Same scene. Two clicks apart.

Same clip, same light, same iPhone β€” with one iRED Mode LUT applied on the right. No manual adjustments. No time in DaVinci Resolve. No technical expertise.

Before

After

Drag

How it Works

Three steps. Done before you press record.

Import

Open Blackmagic Camera (free on the App Store) and load your iRED Mode LUTs. The look appears live in your viewfinder before you shoot a single frame.

Choose your look

Browse the presets and preview each one in real time. What you see is what you get.

Record

Press record. The video is finished when you stop. No post-production required.

Built by colorists. Not by filter makers.

Absoluts was founded by two professional colorists with over a decade of industry experience β€” credits include productions for Paramount+, Prime Video, and Discovery+.

The same color science used on those productions was, until recently, inaccessible without expensive software and years of training. iPhone 15 Pro changed the source material. Absoluts makes the methodology accessible.

We don't sell filters. We translate professional color science into a format anyone can use.

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